LOS ANGELES, CA — May 19, 2025 — Hana Kuro, one of the brightest new voices in J-Pop, has officially released the music video for her debut single, “Be Romantic” (Handcraft Entertainment/Virgin Records). The song is already gaining strong attention on global streaming platforms.
The video was produced by McIntosh Films, led by Shannon McIntosh, an Academy Award-nominated and Golden Globe-winning producer known for her work with Quentin Tarantino on films like Once Upon a Time in Hollywood and The Hateful Eight. Michael Africk, a multi-platinum producer and six-time Japan Gold Disc Award winner, also helped produce the track. Africk is the founder of Handcraft Entertainment.
The video offers an honest and fresh look at Hana Kuro’s journey as she redefines what it means to be a global J-Pop artist. It features a candid, home-video style that shows Hana in a natural and unfiltered way. This approach invites viewers into her world with genuine charm and vulnerability.
“‘Be Romantic’ isn’t just a song, it’s a feeling,” Hana Kuro said. “We wanted the video to show the raw emotion that people rarely see in pop music. It’s about connection, and that starts with being real.”
The project is a collaboration with the well-known candy brand HI-CHEW®. Joanne Hsu, Senior Brand Marketing Manager at HI-CHEW®, said, “HI-CHEW® is about sharing bold flavors and joyful experiences. Working with Hana and Handcraft Entertainment brings this to life in a lively, musical way. This partnership helps us celebrate the energy of J-Pop and the creativity that inspires us.”
Since its release, “Be Romantic” has quickly become a fan favorite. It has earned key placements on Sirius XM’s HITSBOUND in the US, Spotify’s Fresh Finds in the UK and Ireland, and Apple Music’s New Music Daily in Korea. These highlights reflect Hana’s growing international appeal.
The music video’s partnership with HI-CHEW® adds a fun, nostalgic touch that matches Hana’s youthful and playful style. This blend of music and brand storytelling highlights the growing connection between modern J-Pop and global pop culture.
With Handcraft Entertainment guiding her career, Hana Kuro is leading a new, bold wave in J-Pop. Her music is open, authentic, and crosses borders. As J-Pop gains worldwide popularity, Hana stands out as a symbol of the next generation of cross-cultural pop stars.
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